2013 Kicked off extremely well for BTC Group with winning the coveted ‘Campaign of the Year’ award at the BPMA awards for a second time. BTC Group’s Carfest Campaign was not only award winning because of the products produced for the event, but about the time, effort and dedication Team BTC gave to the cause, helping raising over £44,000 to support Children in Need.
2013 kicked off extremely well with BTC Group winning the coveted ‘BPMA Campaign of the Year’ award for a second time. BTC Group’s CarFest Campaign was not only award winning because of the products produced for the event, but about the time, effort and dedication Team BTC gave to the cause, helping raising over £44,000 at the inaugural event in 2012 to support BBC Children in Need.
Following capability enhancements in 2011 when BTC Group invested in a 14 colour screen printing machine, the first of its type in the UK, 2013 saw additional investment into our embroidery department by adding two further state-of-the-art Tajima 8 head embroidery machines.
Leading on from the success of the award winning participation in CarFest and revenue generated for the charity, BTC Group supports this extravaganza for a second year running. By doing the show last year, we learnt from previous challenges, and added a method to streamline sales in advance by creating a website, where we not only provided a shopping window where people could see what would be on sale prior to the event, but we also took orders and sent out merchandise in advance, so people could avoid the shop queue and arrive with merchandise in hand.
This year BTC Group took part in its first annual ‘World’s Biggest Coffee Morning’ on 27th September 2013, where we had a fantastic in-house event, raising money for Macmillan Cancer Support. We asked people to bring in and/or donate cake for the morning and were astonished by the sheer amount of cake that people brought in. Every single person pitched in, helped out and donated to make sure the day went smoothly, which was all we could ask for!
In October BTC Group’s event of the year, BTC Group LIVE kicked off at 10am 24th October 2013. With over 70 suppliers in attendance BTC Group were ready to welcome their VIP guests to the Bobby Moore Room at Wembley Stadium. The buzz word surrounding this event was quality… quality products, quality displays, quality suppliers, quality attendees… and what a quality event it was!
2013 was undoubtedly a great year for BTC Group with some fantastic new milestones made both in sales and production. It is fantastic to see BTC Group’s ever growing in-house production service deliver a truly unique full service offering to clients.